# Bentoc — Full product brief

> Last updated: 2026-06-12
> Source: https://bentoc.com/
> Bentoc is a no-code dashboard builder. Connect HTTP APIs, webhooks, and OAuth integrations to live dashboards. Publish to your subdomain in one click. Early access — join the waitlist.

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## Summary

Bentoc lets you build personal and team dashboards from real data without building a frontend. Connect HTTP JSON APIs, incoming webhooks, or OAuth-backed integrations, wire each card through a visual data pipeline with transforms and live preview, arrange cards on a responsive grid, and publish read-only dashboards to a shareable URL.

Published dashboards are public and read-only. Viewers do not need a Bentoc account.

**Tagline:** Build personal dashboards for everything that matters.

**Status:** Early access. Product app at app.bentoc.com is not open to the public yet. Join the waitlist at https://bentoc.com/#waitlist

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## Domain architecture

| Host | Purpose |
|------|---------|
| bentoc.com | Marketing landing page and waitlist |
| app.bentoc.com | Authenticated product app (workspace editor) |
| {workspace-id}.bentoc.com | Published read-only dashboards |

Example published URL: `acme-ops.bentoc.com/sales`

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## How it works

### 1. Create a workspace

Pick a name and URL slug. Your publish subdomain is ready the moment you sign up. Your workspace becomes your publish address at `{name}.bentoc.com`.

### 2. Add cards and wire data

Drag cards onto a responsive 6-column grid. Open the pipeline editor per card — connect an HTTP API, webhook, or OAuth integration, then pick fields, transform, and preview live.

Pipeline flow example: `HTTP · Webhook · OAuth → Pick Field → Card Output`

### 3. Publish and share

Flip the publish switch. Your dashboard goes live at a clean URL — no login required for viewers. Share the link anywhere.

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## Visual data pipelines

Each card has its own visual pipeline in a node editor with live preview. No deploy, no frontend code.

### Data sources

- **HTTP JSON APIs:** GET or POST with custom headers, body, and auth. Connect any REST endpoint that returns JSON.
- **Incoming webhooks:** Unique receive URLs per pipeline. Push JSON from Stripe, GitHub, or your own backend. Example: `bentoc.com/hook/acme-ops/revenue`
- **OAuth integrations:** Built-in connections to popular tools and databases (see Integrations below).

### Transforms (no code required)

Built-in transforms include: Pick Field, Cast, Map Array, Aggregate, Math, String Builder, Filter, Sort, Bucket by Date, and 16+ more.

### Live preview

See exactly what your card will show before you publish. Edit a node, preview updates instantly.

### Refresh intervals

Per card, from every minute up to every 24 hours — or turn refresh off entirely.

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## Publishing

- **Subdomain publishing:** Default dashboard at subdomain root; others get a custom path (e.g. `acme-ops.bentoc.com/sales`)
- **Custom domains:** Bring your own domain on the Pro plan
- **Read-only public views:** Viewers never need an account — just a link
- **Instant on/off:** Toggle publish off to remove public access immediately

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## Card types

Eight card types on one responsive drag-and-drop grid:

### Metrics & charts
- Text — KPIs and single values
- Sparkline — compact trend lines
- Bar chart — categorical comparisons
- Pie chart — proportional breakdowns
- Activity grid — heatmap-style activity
- Activity timeline — event timelines

### Maps & location
- Globe — 3D globe visualization

### Travel
- Flight details — live flight tracking with built-in aviation data (no pipeline wiring required)

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## Integrations

Bentoc connects to data through HTTP APIs, webhooks, and built-in OAuth integrations:

- REST APIs (generic HTTP JSON)
- Webhooks (incoming POST)
- PostgreSQL
- MySQL
- Google Sheets
- Google BigQuery
- Firebase
- Supabase
- Airtable
- Notion
- Stripe
- Polar
- Shopify
- Zapier
- Apple Shortcuts (iOS)
- CSV & files

Connect databases and popular tools without custom glue code.

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## Pricing

### Free — $0 forever
Personal dashboards and early experiments.

Includes:
- Unlimited dashboards
- Share links & publishing
- Team invites
- Visual data pipelines
- 8 card types
- Community support

### Pro — $12 per workspace / month (coming soon)
Teams that need more capacity and priority support.

Includes everything in Free, plus:
- Custom domains
- Priority support
- Advanced sharing controls

Contact: hello@bentoc.com?subject=Bentoc%20Pro%20waitlist

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## FAQ

**What data sources are supported?**
HTTP JSON APIs (GET or POST), incoming webhooks, and built-in OAuth integrations for popular tools. The Flight card uses built-in aviation data — no pipeline wiring required.

**Do viewers need an account?**
No. Published dashboards are public and read-only. Share the link and anyone can view your live data.

**How often does data refresh?**
Per card, from every minute up to every 24 hours — or turn refresh off entirely.

**Can I use my own domain?**
Yes, on the Pro plan. Point a custom domain at your published dashboard for a fully branded experience.

**Is there a free plan?**
Yes — unlimited dashboards, share links, and team invites at $0 forever.

**How many dashboards can I have?**
Unlimited on the Free plan.

**Can I collaborate with my team?**
Yes. Invite teammates by email. Workspace owners can scope access to specific dashboards.

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## Use cases

- Personal dashboards for hobbies, travel, sports, and life tracking
- Operational dashboards for revenue, signups, orders, and KPIs
- Team dashboards shared via link without building a custom frontend
- Webhook-driven live boards (Stripe events, GitHub activity, custom backends)
- Database-connected boards (PostgreSQL, MySQL, Supabase, BigQuery)

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## Contact & links

- Website: https://bentoc.com/
- Waitlist: https://bentoc.com/#waitlist
- Product app: https://app.bentoc.com
- Email: hello@bentoc.com
- LLM index: https://bentoc.com/llms.txt

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## Keywords

dashboard builder, no-code dashboards, live dashboards, HTTP API dashboards, webhook dashboards, OAuth integrations, data pipelines, visual ETL, personal dashboards, team dashboards, publish dashboards, subdomain dashboards, custom domain dashboards, KPI dashboard, real-time data visualization
